B2B SaaS Email Marketing Agency

At SaaStorm, we specialise in crafting data-driven SaaS email campaigns that engage your audience and drive conversions. Whether you're a startup or an established B2B SaaS company, we’ll create an email strategy that grows your business.

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What Do You Get?

Partnering with our SaaS email marketing agency means having an email strategy that delivers real results. We focus on boosting engagement, increasing open rates, and driving conversions with a personalised, data-driven approach. Here’s what you’ll get:

Higher open and click-through rates
More qualified leads with tailored messaging
Automated workflows that nurture leads
Detailed reporting and analytics
Stronger customer relationships

What do our clients say

Fredrik Selander
Head of Marketing at Lingio
I'm very impressed with the results we've achieved together with the SaaStorm team. Our organic traffic has grown by 500% in just 6 months, leading to an 11x increase in incoming leads.
Joran Hofman
Founder at Reditus
Working with SaaStorm is like having an in-house team that truly understands your needs. Their responsiveness and willingness to assist, along with their valuable feedback, make them an invaluable B2B SaaS marketing agency. What sets SaaStorm apart is their commitment to tailoring their approach to us as a client.
Jonny Butler
Head of Demand Generation at Leadfeeder
Since partnering with SaaStorm, they've revolutionized our approach to B2B SaaS content marketing. They rolled up their sleeves and got us sorted with clear topic clusters, a solid three-month content plan, and a stream of regular high-quality blog posts. So, would I recommend SaaStorm? Absolutely. If you're in B2B SaaS and need a SaaS marketing agency that will be a reliable hand with your marketing, these guys are a safe bet.
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Ready to see results? Let’s chat!

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What we do

Email Campaign Strategy and Automation

Our expert team crafts B2B SaaS email campaigns that engage your target audience. From lead nurturing to re-engagement campaigns, we ensure every email hits the right note. Our automation tools take the stress out of follow-ups, ensuring leads are nurtured automatically.

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B2B SaaS Content Marketing

Tool Configuration for Email Marketing

Setting up the right tools is essential for seamless email marketing. Our team configures email marketing platforms, integrating automation, segmentation, and reporting capabilities to ensure smooth execution and measurable results.

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B2B SaaS Content Marketing

List Segmentation and Personalization

We segment your email lists based on behavior, demographics, and interests. This allows us to deliver personalized content to each segment, ensuring the right message is sent to the right people at the right time.

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B2B SaaS Content Marketing

Content Repurposing for Email Campaigns

We help you maximize your existing content by repurposing it for email campaigns. Whether it’s blog posts, case studies, or webinars, we ensure that your content is effectively adapted to reach the inboxes of your target audience.

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B2B SaaS Content Marketing

Data-Driven Optimization

We use A/B testing and analytics to optimise everything — from subject lines to send times. Our B2B email marketing agency constantly refines your campaigns to boost open rates, click-throughs, and conversions.

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B2B SaaS Content Marketing

Reporting and Analytics

You’ll receive regular, transparent reports detailing the performance of your email campaigns. We track open rates, click-throughs, and conversions, ensuring you’re always informed about the impact of your B2B SaaS email marketing.

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B2B SaaS Content Marketing

Launch your next campaign with us!

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Our Email Marketing Stack

Our email marketing stack delivers targeted, automated emails that strengthen customer connections. With segmentation and personalized messaging, we ensure each email resonates with the recipient, boosting engagement, conversions, and overall ROI.

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B2B SaaS Content Marketing

Are We a Good Fit for Your SaaS?

When you need SaaStorm
  • You’re struggling to improve your open rates and click-throughs
  • You want to automate your email marketing to save time and boost efficiency
  • You’re looking for a B2B email marketing agency that specialises in SaaS
  • Your current email strategy isn't influencing pipeline and revenue
  • You want a personalised, data-driven approach to engage your audience
When you don’t need SaaStorm
  • You’re already happy with your email marketing results
  • You prefer sending generic, non-segmented emails
  • You don’t believe email marketing can impact your SaaS growth
  • You’re not looking to optimise your email campaigns for better performance
  • You think email marketing won’t drive significant ROI for your business
Frequently Asked Questions
Why is email marketing important for SaaS businesses?

Email marketing is a powerful tool for B2B SaaS businesses to achieve measurable business results. It nurtures leads and strengthens relationships. Expect to see growth in areas such as lead nurturing, where targeted emails move potential customers through the funnel. Additionally, expansion opportunities arise as you maintain communication with existing customers, leading to upsell and cross-sell possibilities. Email marketing helps keep your brand top of mind, building brand awareness and maintaining strong relationships with your audience, which can boost customer loyalty and retention.

How does SaaStorm personalise email marketing campaigns?

We segment your email list based on behaviour, demographics, and interests. This allows us to send targeted, personalised content to different audiences, ensuring higher engagement and conversions.

Can you automate email marketing workflows?

Absolutely. Our SaaS email marketing agency builds automated workflows using tools like ActiveCampaign, HubSpot, and other leading platforms. These tools integrate with your CRM to trigger automated emails based on user actions, such as website visits, form submissions, or purchasing behavior. Whether it’s lead nurturing, follow-ups, or customer retention, our automation ensures that your emails reach the right person at the right time — streamlining the process and maximizing engagement.

What is the typical project duration for an email marketing campaign?

The duration of an email marketing project can vary depending on your goals. A typical engagement lasts anywhere from 3 to 6 months, allowing for campaign setup, A/B testing, optimization, and consistent results. For long-term strategies like lead nurturing and customer retention, we often work on an ongoing basis to continuously improve performance.

How soon can you start working on my email marketing campaign?

We can typically start within 1 to 2 weeks after initial discussions and onboarding. This time allows us to understand your goals, set up the necessary tools (e.g., HubSpot, ActiveCampaign), and prepare your email workflows, content, and segmentation strategies.

What factors affect the pricing of your SaaS email marketing services?

Pricing for our email marketing services depends on several factors, including the number of email campaigns, the complexity of automation workflows, list segmentation, and whether you require additional services like content creation (copy, visuals) or tool configuration. We offer custom pricing based on your specific needs and goals.

Do you also provide content support for email campaigns, like copy and visuals?

Yes, we offer full content support for your email campaigns. Our team can create engaging copy, visuals, and even call-to-action designs that align with your brand and goals. We ensure that all content is optimized to boost open rates and conversions.

What kind of reporting can I expect?

We provide detailed, transparent reports on all aspects of your email campaigns, including open rates, click-through rates, conversions, and more. You’ll always know how your campaigns are performing.

Ready to take the B2B SaaS industry by logo storm?

Schedule a 1:1 strategic call with our co-founder to see if SaaStorm is the right fit for your SaaS.
Romana Kuts
CEO & Co-Founder at SaaStorm