Answer Engine Optimisation (AEO)
Answer engine optimisation (AEO) is the practice of making your brand the source AI assistants and search features quote when a buyer asks a question. Instead of ranking a page, you earn a mention inside the answer.
How SaaStorm approaches it
We treat AEO as a layer on top of SEO, not a replacement. LLMs pull from pages that already rank and from sources they trust, so the technical and authority work still has to be in place.
From there we track the prompts your buyers actually use (category, comparison and "best tool for" questions) and measure where you are cited, where competitors are, and which sources the models lean on. Then we close the gaps: answer-first page structure, comparison and alternatives content, and mentions on the third-party sites the models cite.
The metric we report on isn’t citations for their own sake. It’s whether AI-referred visitors turn into demos and pipeline.
Turn search visibility into pipeline
We help European SaaS teams build an organic engine across SEO, AEO and content, measured in qualified pipeline.


