Glossary
/
CTR Optimisation
SEO

CTR Optimisation

TL;DR

CTR optimisation is increasing the share of people who click your result after seeing it in search, mostly by improving titles, meta descriptions and rich results.

How SaaStorm approaches it

Click-through rate is one of the fastest levers in SEO because it works on pages that already rank. A better title on a page in position three can bring more traffic than moving to position two.

We pull pages with high impressions and low CTR from Search Console, rewrite titles to match intent more closely, and test the changes in batches.

Turn search visibility into pipeline

We help European SaaS teams build an organic engine across SEO, AEO and content, measured in qualified pipeline.