Glossary
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E-E-A-T
SEO

E-E-A-T

TL;DR

E-E-A-T stands for experience, expertise, authoritativeness and trustworthiness. It's the framework Google's quality raters use to judge content, and it shapes what Google rewards.

How SaaStorm approaches it

E-E-A-T isn't a score you can optimise directly. It's the result of real expertise being visible on the page.

We add named authors with relevant experience, first-hand examples, original data and clear sourcing, and involve your subject experts in the content rather than writing around them.

Turn search visibility into pipeline

We help European SaaS teams build an organic engine across SEO, AEO and content, measured in qualified pipeline.