Glossary
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Entity SEO
AEO and AI Search

Entity SEO

TL;DR

Entity SEO is optimising your content around clearly defined things (companies, products, people, concepts) and their relationships, so search engines and LLMs understand what you are and what you're relevant for.

How SaaStorm approaches it

Engines and models work with entities, not keyword strings. If your product category, use cases and integrations aren't stated clearly and consistently, you won't be associated with them.

We tighten entity signals across your site with consistent naming, organisation and product schema, about pages that say plainly what you do, and matching descriptions on the profiles models trust.

Turn search visibility into pipeline

We help European SaaS teams build an organic engine across SEO, AEO and content, measured in qualified pipeline.